AI-Driven Optimization of Multi-Channel Digital Campaigns Using Predictive Analytics and Project Management Frameworks. International Journal of Computer Technology and Electronics Communication, [S. l.], v. 8, n. 3, p. 10787–10800, 2025. DOI: 10.15680/IJCTECE.2025.0803013. Disponível em: https://ijctece.com/index.php/IJCTEC/article/view/704. Acesso em: 24 oct. 2026.