Variant Configuration and CPQ in Complex Service Quotations and Contracts
DOI:
https://doi.org/10.15680/IJCTECE.2026.0901010Keywords:
SAP CPQ, variant setups, service quotations, multifaceted pricing, contract administrationAbstract
In this paper, the authors discuss variant configuration and Configure, Price, Quote (CPQ) technology in the SAP CRM for the management of complex service quotations and contracts. This research seeks to understand the role of variant configuration in allowing organizations to deal with extremely customizable service offerings, yet ensure consistency and accuracy through the method of systematic secondary research that included the analysis of literature, industry reports, and the synthesis of case studies. As shown in the research, CPQ integration with variant-based configuration can save 40-60% of time and increase the accuracy of prices and the rate of quote-to-order conversion. Firms that apply holistic CPQ solutions receive competitive advantages due to the shortened sales cycles, minimized errors, and improved customer experiences. The results are based on the study of any scholarly papers, business reports, and case implementations that have been documented. In this paper, the results are generalized to give an understanding of variant structure and CPQ value propositions of complex service environments
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